PURE CASHMERE
Pure Cashmere stems from our ability to select the purest raw material, which maintains the highest quality standards.
The 10 characteristics of cashmere
Timeless
This natural fibre has always had its prominent place throughout history, and retains its charm to this day. Expertise in traditional knitwear meets innovative design and the most modern technology.
The Evolution of Luxury
Puro Cashmere is an expression of democratic luxury, encompassing all the knowledge of Italian design and the value of raw materials of extraordinary quality.
Extraordinary Quality
Puro Cashmere Falconeri is born from an ad hoc selection on yarns coming directly from Mongolia and Inner Mongolia. In particular, Duvet fiber is chosen, which is the finest and most valuable hair of goats from the East Asian region.
4 Seasons
The first 4 Seasons Cashmere. The thermoregulating capacity helps retain body heat and makes it perfect for any time of the year. Especially our Ultrafine Cashmere.
Essential
The inherent beauty of this fiber overcomes any need for excess or extravagance to embrace everyday luxury.
Versatile
Cashmere distances itself from concepts of dress codes, and it is the right choice for those who put their own pleasure and the quality of what they wear first.
Comfortable
This fibre embodies all the softness and comfort that active life requires. It can be worn against the skin or in several layers.
Lightweight
Cashmere manages to be light and at the same time very warm. It is not the thickness that determines its warmth, but the quality of Pure Cashmere that makes you feel lightness on your skin.
Soft and Durable
The finer the fibre, the softer and more durable it is. This is why a cashmere jumper can last a lifetime, if it is looked after.
Natural
Cashmere is a yarn of natural origin. It does not pollute and is completely biodegradable.
- ULTRAFINE 2.50
- ULTRASOFT 2.28
Cashmere Ultrafine 2.50
Our Ultrafine Cashmere is a fine, light and at the same time strong yarn, made from two unique combed and twisted cashmere yarns. It is extremely comfortable against the skin, making it an iconic and essential yarn, with characteristics that make it suitable for every season.
Cashmere Ultrasoft 2.28
With its soft hand, Ultrasoft Cashmere is a carded yarn that has a soft, voluminous and warm appearance. Thanks to the soft hand and the warm feeling it provides, this is the ultimate winter yarn.
From the Pastures of Mongolia
Sustainable Fiber Alliance | Cashmere & Camel Hair Manufacturers Institute
Sustainable Fiber Alliance | Cashmere & Camel Hair Manufacturers Institute
We are a partner in the SFA cashmere standards association which encourages responsible practices beneficial to workers, animals and the environment in the cashmere supply chain. We are committed to transforming this industry by accelerating its development to become more transparent and sustainable. This is possible through the adoption and use of best practices such as the Five Freedoms of Animal Welfare, the protection of pastures and the culture of nomadic herders.
We are part of the CCMI association which has the objective of selecting the best quality cashmere. In order to do this it is necessary to make sure that the raw materials are produced with the most advanced technologies and high standards of environmental protection, against any cruelty or abuse to animals.
The processing phases
Origin of raw material
Cashmere is made from the hair of the Hircus goat, native to the highlands of Mongolia.
Combing
The cashmere staple arrives in Italy from Mongolia, here it is transformed into yarn.
Yarn Check
The yarn is subjected to continuous quality controls throughout the supply chain, in compliance with demanding standards of excellence.
Bobbins
The spools of thread arrive at our production plant in Avio, in the province of Trento, where they are ready to be transformed into garments to wear.
Style
In our style offices, the continuous search for new techniques for processing raw materials meets Falconeri style, timeless and refined.
Knitting
Cutting-edge machinery and innovative production techniques allow us to produce on a large scale without affecting the value and quality of the raw material.
Linking and packaging
A single garment, requires more than an hour of manual work to finish the details.
Garment check
Every single product is subjected to continuous checks, in compliance with constant, high quality standards.
Washing and Finishing
At this stage, we wash the product to enhance its softness and manually apply elements such as buttons and labels.
Ironing and Packing
This last stage involves stabilizing the size of the product and packing it.
Our Initiatives
Product Care
Come and discover the Cashmere Care line in our stores.
Customisation
Discover our customisable garments and choose the embellishment that best expresses your personality.
Discover the selectionShop your favourite looks from Instagram!